According to Job’s Mob’s online store, customers in the UK, Ireland, Germany, France, Italy, Spain, the Netherlands, Norway and other European markets will open their boxes to find no power adapter inside.
Meanwhile, buyers in the US and the rest of the world still get Apple’s 70-watt USB-C charger included, because their governments remain loyal to the fruity cargo cult.
For those who came in late, Jobs' Mob was incandescent with rage that the EU insists on telling it what to do and despite it supposed to be in favour of protecting panda's and penguins it wants to do that without losing its bottom line.
An Apple spokesperson told French journalist Nicolas Lellouche from Numerama that the decision was made to get ahead of an incoming EU regulation taking effect in April next year. The new rule requires Apple to offer certain devices without chargers if customers want that option. Rather than letting people choose, Job’s Mob has simply decided to leave the charger out for everyone.
The EU law database says manufacturers can sell devices with or without a charger, as long as customers have both options. Apple has instead taken the "minimalist approach" to that law.
At least the company still throws in a USB-C to MagSafe 3 cable, which will be of limited comfort to anyone staring at a flat battery. Those who want to plug in will have to cough up £59 for a 70-watt charger in the UK store.
Apple claims the change is all about reducing electronic waste, but the move conveniently trims its shipping costs and squeezes a little more profit out of the faithful. The 14-inch MacBook Pro is €100 cheaper in some European markets, though with the Euro stronger than last year, that price cut might not feel as generous as Job’s Mob would like you to think.
Of course Apple fanboys could decide to invest in a proper laptop at half the price and with the same bells and whistles, that includes a charger but that would require them to think different.